According to the World Health Organization, one billion people, approximately 15 percent of the world’s population, live with some form of disability. This can make it difficult when doing daily tasks using technology and, in some cases, going on the world wide web.
So, to coincide with Global Accessibility Awareness Day on May 19th, this episode explores the topic of accessibility as it pertains to websites. Taylor, along with Nick Goodrum, Americaneagle.com's very own accessibility expert, dig into the ways in which marketers can improve their accessibility compliance in their everyday routines.
They first dive Into Nick's current role in accessibility. Then Nick breaks down what web accessibility really is, describing the legal implications, how marketing teams can improve their accessibility in their normal-day routines, and so much more!
To read the transcript/captions of this episode, click "CC" within the YouTube video.
- Modern Marketing Messages: Website // Twitter // Instagram // Facebook
- Taylor Karg: LinkedIn
- Nick Goodrum: LinkedIn // Twitter
This podcast is brought to you by Americaneagle.com Studios.
About: The Modern Marketing Messages discusses the latest and greatest in both online and offline marketing tactics, strategies, and trends. We take a deep dive in to anything and everything marketing, speaking to the best and brightest minds in technology and marketing. Episodes will cover different areas of focus, from advanced SEO to paid search, personalization to influencer marketing and everything in between.