The technology industry moves and evolves at a pace that may be difficult to keep up with at times. We get it which is why, as your technology experts, with 25+ years of experience providing website design, website development, and digital marketing services, we’re here to help. Americaneagle.com has a team of technologists, strategists, and content writers to help you stay up to date with the latest – and greatest – in the tech industry. No really, check out our blog if you don’t believe us! We cover a variety of topics, some of which include, accessibility, ecommerce, design, digital marketing, website hosting and security, web application development, and so much more, on a regular basis.
Being an authoritative voice within the industry is important to us – and so is educating our clients, prospects, and readers on noteworthy topics. As such, to commemorate the insights our experts provided, we thought it would be fun to do a roundup of this year’s most-read blog posts. Enjoy!
Top Blogs of 2022
7 Deadly Paid Search Sins & How to Avoid Them
As professional digital marketers, it can be difficult to admit defeat and recognize the mistakes we make. However, taking a look at our mistakes from time to time is important for ensuring we both learn from them and move on from them to ultimately avoid making them again in the future. In this blog post, we highlight seven paid search mistakes that are commonly made and then we share our best advice on how to avoid making them.
How Google Analytics 4 Plans to Change the Data Game
Google Analytics 4 (GA4) was quite the hot-button topic in 2022 – it likely will be in 2023, too. GA4 is set to completely replace Universal Analytics (UA), the world’s most widely-used analytics tool, by July 1, 2023. What does this mean for websites that have been tracking all of their data in UA? This blog is designed to inform you about the changes that are coming with GA4 and how it will change the data game as we currently know it.
Looking for more GA4 resources? We’ve got you covered. Check out the following to learn more:
- Blog: A Deep Dive into Google Analytics 4
- Blog: Transitioning to Google Analytics 4
- Webinar: The Transition to Google Analytics 4: Are You Prepared?
- Podcast: Google Analytics 4 and What it Means for Your Website
Additionally, we offer an audit where our certified data experts take a comprehensive look in your GA4 set up and offer various recommendations and remediations to ensure you’re getting the most out of your analytics. Email [email protected] or fill out our contact us form to get started.
Through the Lens of a Marketing Intern
At Americaneagle.com, we believe all of our employees have something valuable to contribute. So, in celebration of National Intern Day, which fell on July 28, we thought it would be fun to interview one of our very own marketing interns. In this blog post, we discuss which marketing industry trends are most interesting right now, what professors are teaching in classes to help prepare students for the real world, and what a marketing intern project looks like at Americaneagle.com.
Interested in applying for an Americaneagle.com internship? Visit our careers page!
A Step-By-Step Template to Creating SEO-Friendly Content
SEO-friendly content is the key to getting the right people to land on your website and read your content. Without it, your best content is pretty useless. It won’t bring about a return on investment and only a select number, if any, people will see it. More often than not, creating SEO-friendly content is as easy as following a template. This blog post takes you through the different steps to create content that is optimized for search engines and can be applied to various website pages, such as blog posts, landing pages, expertise pages, and more.
Defining Your Data Quality
Where does your website data stand? While you may think it’s accurate, the honest truth is that most analytics setups are either broken in some way or aren’t set up in a way that enables you to make data-driven decisions. The analytics experts at Americaneagle.com work to ensure you are not only measuring your data correctly but are acting upon that data and utilizing it to make smart business decisions. This blog post takes a deep dive into our data quality audit, uncovering exactly what you need to know about defining your website’s data.
How do you define your website’s data? Our analytics team offers an audit that takes a deep dive into your website’s analytics and includes an analysis of compliance issues, an evaluation of data, and more. Click here to learn more.
Content Marketing Agency Partner
As part of our overall digital marketing services, Americaneagle.com offers copywriting and content marketing through a team of talented, in-house writers. Whether you’re looking for website copywriting, brand content marketing, blog marketing, social content marketing, and more, our subject matter experts produce thoughtful and engaging content that helps you stand out from your competition and become an authoritative resource within the industry which you operate. We’re confident that Americaneagle.com is the right digital marketing agency for your business. Contact us today to get started.
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