It’s hard to believe that a new year is already upon us. Throughout 2019, our Americaneagle.com staff members have been offering up their fair share of knowledge and advice on all things digital.
To take a look back, we’re counting down the top ten blogs that you read the most this year.
10. The Importance of UX in Digital Marketing
User experience isn’t something most marketers think about. After all, marketing often involves getting prospects interested in your brand, right? While that is a large part of your focus, keeping them interested is just as important. In this blog, we break down the reasons why UX should be the foundation for your digital marketing efforts and some areas to focus on when improving your UX.
9. How Banks Use Personalization to Effectively Engage Website Visitors
Banks of every size and location are consistently trying to find ways to engage their website’s visitors, not only with the goal of increasing sales and revenue but also by providing meaningful value to the consumer. Customers today are looking for more personalized experiences and there are a number of ways that banks can leverage the information they know about their customers to deliver a more one-on-one online experience. This blog explains a few great places to start.
8. 5 Reasons to Upgrade Your CMS
It’s not always easy to tell if it’s a good time to upgrade your content management system. Whether you’re looking to increase conversions, provide excellent online service, save time and money or prioritize security, an upgrade sooner rather than later can do wonders for your organization. In this blog, see why updating your CMS can be a viable choice for your online business.
7. How to Choose an SEO Agency: 5 Tips to Select the Best SEO Company
Unless your business is fortunate enough to have an in-house SEO team, it is likely you will consider working with an SEO agency to support your website goals when it comes to organic search and online visibility. But before jumping into a contract with any SEO or digital marketing vendor, be sure to do your research! Follow these tips to help select an SEO agency that will provide the most value and long-term support.
6. Trends for B2C ecommerce in 2019
From artificial intelligence to chatbots, 2019 was a year highlighted by automated technology in ecommerce. In this blog, we take a look at this year’s digital trends and how companies can get the most out of them.
5. Key Takeaways from Content Marketing World 2019
2019 marked our first year attending Content Marketing World and it truly was an experience to remember. As the tides continue to turn away from traditional advertising, this conference provided valuable insights for teams looking ahead to the future of marketing. Read this blog for our 5 key takeaways along with some creative wisdom from Mindy Kaling.
4. Web Design vs Web Development: What’s the difference and which one do you need?
Web design and web development are two terms that are often thrown around interchangeably. While they both go hand in hand when creating an effective website, there are some fundamental differences between the two. Understanding those differences will play a huge part in deciding what you need for your own project. Should you use a web designer or a web developer? Read on to find out!
3. Best SEO Practices in 2019
Each year brings new changes in the world of Search Engine Optimization as Google continually improves its algorithm for a stronger user experience. Did you follow any of these best practices for SEO in 2019? If not there’s still time! Read this blog for tips and tricks for your SEO success.
2. Is your ecommerce website ready for Black Friday and Cyber Monday?
Black Friday, and increasingly, Cyber Monday, have been hallmarks of the holiday shopping season for decades. In this blog, we broke down four key steps to take to get your site primed and ready for Black Friday and Cyber Monday.
1. The Headless CMS way
With more and more customers accessing data over mobile apps, getting notifications on their smart watches, ordering items through devices like Amazon’s IoT button, and accessing data over Virtual Reality devices - it becomes increasingly important to be able to access the CMS content easily. In this blog, we take a look at the Headless capabilities of a few popular CMS’s available in the market.
As the door closes on 2019, we are excited to step into 2020 with even more actionable insights and useful information. Be sure to stay tuned to this blog next year as we continue to share the latest trends in digital marketing, web development, platforms, and more!