Modern Marketing Messages Podcast: Breaking Down Barriers: Key Findings from Our Accessibility Survey – Part II

Gathering data from an accessibility survey is important for improving the user experience as it helps to identify the specific needs and preferences of users with disabilities. By collecting data on accessibility issues and barriers, and others are able to gain insights into the challenges that users with disabilities face when interacting with specific products or services.

In part two of this episode, our host, Taylor Karg, Nick Goodrum, and Norbert Rum discuss more findings from the survey, breaking down the various responses and the reasonings behind them, and more.

The data collected through the accessibility survey can help and others to comply with accessibility regulations and standards, which are becoming increasingly important in many industries and regions around the world. Check out the accessibility survey and the r/Blind Reddit page for more helpful resources.

Ready to take action and make your website more accessible? Contact us today to learn how our web accessibility services can turn insights into real improvements, creating an inclusive digital experience for all users.

Check out Part I of this conversation here.

Audio Transcription is available here: MMM Ep 39 Audio Transcription 

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Norbert Rum discusses data advancement


About: The Modern Marketing Messages discusses the latest and greatest in both online and offline marketing tactics, strategies, and trends. We take a deep dive in to anything and everything marketing, speaking to the best and brightest minds in technology and marketing. Episodes will cover different areas of focus, from advanced SEO to paid search, personalization to influencer marketing and everything in between.

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Bryan Winger is a Podcast Producer with He began his career in broadcasting back in Minnesota, producing for several radio stations and syndicated shows throughout the Twin Cities. He has over 5 years of experience in the broadcasting industry, before joining the team at He enjoys playing golf and hockey, watching football on Sundays, and producing music for fun.

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