The excitement is building as the Sitecore community prepares to gather in Orlando, Florida for Sitecore Symposium 2025—one of the biggest digital experience events of the year. With the theme “Next is Now,” this year’s Symposium focuses on turning forward-thinking ideas like AI-driven personalization, composable architectures, and smart content strategies into reality. In this episode of the Sitecore Water Cooler, the Americaneagle.com team previews what to expect—from MVP Summit 2025 kicking off at SeaWorld to can’t-miss sessions, networking opportunities, and inspiring customer stories that showcase how organizations are innovating with Sitecore. It’s time to connect, learn, and celebrate what’s next in digital experience.
For captions, click "CC" within the video player. To read the transcript of this episode, click the transcript link within the description of the video on YouTube.
Expectations and Announcements - Sitecore MVP Summit 2025
This year’s Sitecore MVP Summit 2025 brings an exciting new format, splitting sessions between the start and end of the week to offer the best of both worlds—early alignment on Sitecore’s roadmap and deeper post-announcement discussions. MVPs like James Gregory appreciate the structure for providing context before the main event, while first-time MVPs, Casey Stanutz, Alex Lentz, and Nona Dzhurkova look forward to connecting with the community, learning directly from leadership, and finally meeting peers and clients in person. With an exclusive MVP event at SeaWorld Orlando and early insights under NDA, the Summit promises collaboration, innovation, and an energizing start to Symposium week.
Sessions and Announcements to Catch at Sitecore Symposium 2025
Sitecore Symposium 2025 in Orlando is packed with can’t-miss sessions and exciting innovations. Highlights include Sitecore CEO Eric Stine’s keynote entitled “Next Is Now – Leading Marketing’s Next Evolution,” AI-driven marketing talks from Richard Seal and Mo Cherif, and Jonathan Price’s collaboration on “Scaling Smarter: How Vizient Uses Sitecore to Personalize, Integrate, and Innovate in a Complex B2B Healthcare Landscape.” Attendees are eager to hear product announcements around XM Cloud advancements and Vercel’s publishing acceleration tools. Hands-on opportunities like the on-site Hackathon and the AI Partner Challenge showcase add to the energy, while events such as the exclusive CMO luncheon and sessions on .NET Core and content strategy ensure there’s something for every marketer, developer, and strategist at this year’s Symposium.
Americaneagle.com’s Must-Attend Speaking Sessions
Americaneagle.com is bringing a robust lineup to Sitecore Symposium 2025, featuring deep dives into client success stories and digital transformation. Jared Arnofsky will discuss, “GROWMARK’s Journey to Unified Product Discovery with XM Cloud & Sitecore Search,” while Alex Lentz joins United Airlines for, “From Terminal to Cloud: United Airlines' Digital Signage XM Cloud Migration Journey” exploring large-scale XM Cloud migrations. Maggie Burke highlights, “Optimize Your Financial Footprint: How Citadel Credit Union Accelerates Digital Member Engagement,” and Jonathan Price shares insights on Ametek and Vizient’s sessions for cloud journeys leveraging XM Cloud and composable stacks. Attendees can also engage hands-on at the diamond sponsor booth to see Americaneagle.com’s accelerator and digital factory tools in action, tying innovation to real-world impact, plus win Savannah Bananas tickets!
The Road to Orlando and Beyond
As Sitecore Symposium 2025 approaches in Orlando, the Americaneagle.com team reflects on the excitement and opportunities ahead. From keynote announcements and innovative sessions to hands-on demonstrations at their booth, attendees can explore the latest in XM Cloud, composable architecture, AI, and personalization. The roundtable highlights the value of connecting with the MVP community, gaining insights from client case studies, and experiencing forward-looking digital strategies firsthand. With Orlando as the backdrop, the event promises networking, learning, and inspiration, reinforcing Sitecore Symposium as a cornerstone for shaping the digital experience landscape and driving innovation year after year.
Listen to The Sitecore Water Cooler Today!
Start listening to SCWC on Apple Podcasts, Spotify, or wherever you get your podcasts.
Connect with:
- The Sitecore Water Cooler: Americaneagle.com // Twitter // Instagram // Facebook
- Jon Price: LinkedIn // Twitter
- Maggie Burke: LinkedIn
- Gaurav Agarwal: LinkedIn
- Nona Dzhurkova: LinkedIn
- James Gregory: LinkedIn
- Jared Arnofsky: LinkedIn
- Alex Lentz: LinkedIn
- Casey Stanutz: LinkedIn
- Ahmed Okour: LinkedIn
- Resources: Sitecore Consulting & Website Development | Agenda & Registration | Sitecore Symposium 2025
This podcast is brought to you by Americaneagle.com Studios.
About: For years, ‘water cooler talk’ has been a natural way for people in the workplace to come together and connect on common interest topics in what would otherwise be a formal environment; it boosts morale, improves culture and gets the creative juices flowing! Some of the best workplace ideas and conversations happen through face-to-face conversations around the ‘water cooler,’ so just as the name implies, The Sitecore Water Cooler podcast is a casual conversation between colleagues and peers centered around all things Sitecore. This podcast is an outlet for various Sitecore experts within the Sitecore community to have a meaningful discussion around the latest with Sitecore products, every day topics, challenges and successes associated with this top-of-line digital experience platform. Each podcast episode will range in topic, but will be geared towards quick-hitting initiatives that affect how business is done today. Whether you’re a new Sitecore user, a Sitecore MVP, or just someone who wants to learn more about Sitecore technology and capabilities, then meet us at the watercooler!
