Kicking Off Sitecore in 2023 with Rick Bauer & Jon Price Part 1

Improving customers' end goals has always been Sitecore's main focus. It has done this by getting customers familiar with its various resources and tools that can help customers accomplish their business goals.

In part one of this episode, our host, Jon Price, is joined by Sitecore Global Director of Customer Transformation Rick Bauer. They discuss the customer transformation strategies from DXP to composable, the importance of proper planning and documenting integration points, and the focus on customers' business problems and opportunities to get them on the best path forward.

Part two of this conversation will continue on Sitecore’s “Standard Values Podcast.” Available on Discover Sitecore's YouTube channel and wherever you find your podcasts.

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Rick Bauer discusses customer transformation


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About: For years, ‘water cooler talk’ has been a natural way for people in the workplace to come together and connect on common interest topics in what would otherwise be a formal environment; it boosts morale, improves culture and gets the creative juices flowing! Some of the best workplace ideas and conversations happen through face-to-face conversations around the ‘water cooler,’ so just as the name implies, The Sitecore Water cooler Podcast is a casual conversation between colleagues and peers centered around all things Sitecore. This podcast is an outlet for various Sitecore experts within the Sitecore community to have a meaningful discussion around the latest with Sitecore products, every day topics, challenges and successes associated with this top-of-line digital experience platform.  Each podcast episode will range in topic, but will be geared towards quick-hitting initiatives that affect how business is done today. Whether you’re a new Sitecore user, a Sitecore MVP, or just someone who wants to learn more about Sitecore technology and capabilities, then meet us at the watercooler!

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Bryan Winger is a Podcast Producer with He began his career in broadcasting back in Minnesota, producing for several radio stations and syndicated shows throughout the Twin Cities. He has over 5 years of experience in the broadcasting industry, before joining the team at He enjoys playing golf and hockey, watching football on Sundays, and producing music for fun.

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