RAMM Fence & Stalls
From Stall to Stable to Scalable: Clearing Ecommerce Hurdles with a Website Redesign
RAMM Fence & Stalls is a trusted provider of equine products based in Swanton, Ohio. They approached us to revitalize their online presence to address long-standing challenges and better serve their customers. Known for their white-glove service in horse fence and stall design, delivery, and installation, RAMM Fence faced issues with inconsistent shipping rate calculations, high cart abandonment rates, manual order updates, and declining organic search rankings. To overcome these hurdles and establish a robust ecommerce platform, RAMM Fence partnered with Americaneagle.com for a comprehensive website redesign. The project started with a proof of concept to integrate the website with RAMM Fence’s back-office system, Zoho, facilitating seamless order and customer data m...
