Sitefinity 15 Release: Navigating Sitefinity’s Latest Version

Welcome to the era of Sitefinity 15, released on October 31, 2023! In a time where attention is scarce and competition is fierce, the ability to personalize content and tailor interactions to individual preferences has become a pillar of successful digital strategies. With the release of Sitefinity 15, the power of personalization, advanced AI capabilities, and enhanced data connectivity have brought unique opportunities for marketers and businesses to engage audiences in meaningful and impactful ways.

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What is Sitefinity 15?

As an expert Sitefinity development agency, Americaneagle.com is thrilled with the release of Sitefinity 15.
Sitefinity 15.0 features a robust headless CMS for delivering content to any device, channel, or touchpoint, enabling a truly omnichannel experience for customers. This is achieved by separating content presentation from management, providing flexibility to use diverse frontend technologies and delivering content to various audiences across different devices and platforms, all from a single platform.

Sitefinity’s Latest Version

The Sitefinity 15 release introduces a host of advancements focused on enhancing performance, bolstering security, and introducing new functionalities. With this latest release, businesses can expect improved website performance, fortified security measures to safeguard digital assets, and the integration of new features designed to elevate the digital experience for both marketers and developers. These enhancements underscore Progress Sitefinity's commitment to empowering businesses with a robust and cutting-edge digital experience platform.

Sitefinity 15 Key Features and Benefits

Sitefinity 15 positions itself as a game-changer in the digital experience management landscape. One of its standout offerings is the integration of AI-assisted content creation, enabling marketers and developers to leverage generative AI capabilities to streamline content management and drive personalized experiences. It also places a strong emphasis on data connectivity for seamless connections to deliver content across various channels through its multichannel experience management. Also, the new Sitefinity CMS platform has advanced workflow automation functionalities for increased efficiency and productivity in managing digital initiatives.

Let’s take a closer look at some more important highlights of the Sitefinity 15 release.

AI-Powered Content Creation (Generative AI)

Sitefinity 15 uses artificial intelligence (AI) to help businesses create content that is more relevant and engaging for their target audience. AI-powered features include:

  • Content recommendations, either similar to what a user is currently reading or based on their past browsing history and preferences.
  • Automated content generation such as product descriptions and blog posts, based on a set of predefined rules.
  • Understanding and responding to natural language queries, making it easier for users to find the content they need.

Enhanced Data Connectivity and Integrations

Sitefinity 15 can connect to a variety of data sources, including databases, spreadsheets, and social media platforms. This allows businesses to easily import and export data, and to create reports and dashboards that provide insights into their business performance. The enhanced data connectivity functions include:

  • Low-Code/No-Code System Integration: This feature enables users to drag and drop pre-built connectors to establish connections with various data sources, such as CRMs, ERPs, and social media platforms.
  • Secure File Transfers: It utilizes secure protocols like HTTPS and FTPS to encrypt data during file transfers, preventing unauthorized access or interception. Additionally, Sitefinity 15 allows users to set access permissions and control who can view, download, or edit specific files.
  • Business Rule Automations: This allows users to define custom rules and workflows to automate various tasks and processes. These rules can be triggered based on specific events or conditions, such as form submissions, content updates, or user interactions. By automating repetitive tasks, businesses can streamline their operations and improve efficiency.

Sitefinity 15’s data integration enables personalized user experiences. The Integration Hub, with over 1,000 critical third-party systems and integrations, allows you to connect your Sitefinity project with important third-party systems like Salesforce, Google, Azure, and Power BI. It is powered by Workato, a top iPaaS platform, and enables administrators to create custom data connections and workflow automation using a visual designer with low-code/no-code capabilities.

Multichannel Content Delivery

Sitefinity 15 can deliver content to a variety of channels, including websites, mobile apps, and social media platforms. This omnichannel experience uses a hybrid headless platform to create and manage customized user interactions using content that is independent of presentation and can be distributed across various channels. This allows businesses to reach their target audience wherever they are.

Workflow Automation

Sitefinity 15 can automate a variety of tasks, such as content approval, publishing, and social media posting. This can save businesses time and money and help to ensure that content is published consistently and accurately. This automation streamlines marketing tasks and processes:

  • You can set trigger events by integrating with 1,000+ enterprise systems.
  • You can enhance workflows by choosing from 400,000+ prebuilt templates, or craft your own.

An example automation workflow: Send campaign email to prospect > Retrieve open rate from Hubspot > Update scoring profile in Sitefinity Insight > Add interaction to customer journey timeline.

Streamlined Upgrade Process

The transition to Sitefinity 15 includes a streamlined upgrade process supported by comprehensive documentation and dedicated assistance. This seamless transition empowers businesses to effortlessly harness the latest features and improvements offered by Sitefinity 15, all while minimizing redevelopment costs. With robust support and clear guidance, businesses can easily upgrade and derive maximum value from the enhanced platform.

Enhanced Security and Performance

Sitefinity 15 includes improved performance and security for a reliable, always-on visitor experience. The enhanced security measures and performance optimizations provide a strong base for creating secure and compliant digital experiences across various channels and industries. Additionally, Security Information and Event Management (SIEM) in Sitefinity Cloud enhances security with data analysis, threat investigation, and AI-assisted threat detection.

General Fixes and Enhancements

Sitefinity 15.0 comes with a range of fixes aimed at improving the overall user experience and platform stability. These fixes enhance the platform's functionality and reliability, ensuring that organizations can leverage Sitefinity 15 with confidence and efficiency. You can view a comprehensive list of all the fixes on the Progress Sitefinity website under “What’s Fixed” in Sitefinity 15’s Release Notes.

Significance of Progress Sitefinity 15

The release of Sitefinity 15 is pivotal in addressing the evolving demands of modern businesses and staying competitive. By seamlessly integrating AI, enhancing data connectivity, and automating processes, Sitefinity 15 allows businesses to provide personalized digital experiences that resonate with their target audiences. This version empowers organizations to harness the power of AI-driven insights, automate personalized content delivery, and streamline data connectivity for a more holistic view of customer interactions. By upgrading to Sitefinity 15, you can enrich customer experiences and gain a competitive edge by leveraging advanced technologies to drive engagement, conversion, and brand loyalty.

Future Prospects and Recognition

Sitefinity 15 will play a significant role in driving digital innovation, particularly through its integration of generative AI capabilities and workflow automation options. As businesses increasingly focus on delivering personalized, data-driven experiences, the AI-assisted content creation and limitless data connectivity offered by Sitefinity 15 will set new standards for digital experience platforms.

Progress Sitefinity’s Digital Experience was named a Customer Choice in the latest Gartner Voice of the Customer Report for Digital Experience Platforms. In addition, Progress was named a Leader in the G2 Digital Experience Platform Category. Their innovation continues to be recognized and Sitefinity 15 is a testament to their ascent as an industry leader.

Partner with a Sitefinity Agency to Upgrade to the Latest Version

Sitefinity 15 helps businesses create, connect, and automate their way to accelerated digital success. With its robust capabilities in content creation, data connectivity, and workflow automation, Sitefinity 15 sets the stage for organizations to seamlessly adapt to evolving digital trends and deliver unparalleled experiences to their audiences.

Progress Sitefinity Premier Partner Americaneagle.com will provide a seamless transition to the latest version, ensuring a tailored approach to meet your business requirements and objectives.

Contact us for a Sitefinity upgrade consultation and unlock the power of digital innovation by upgrading to Sitefinity 15!


About Author

Shawn Griffin
Shawn has been with Americaneagle.com since 1999 in a variety of roles. Currently, Shawn is part of our digital marketing and content team. In addition to editing and producing written company pieces, he produces copy for clients and he also helps to produce our radio and TV spots. He wants to make sure everybody knows that it’s truly a collaborative effort – between many, including the people he’s worked for during the past 20+ years!


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