About Brendan:
Brendan Cameron is a seasoned Senior Analyst and Team Lead of Manufacturing and Distribution at Americaneagle.com, where he has been a pivotal team member since 2010. With a robust background in both B2B and B2C marketplaces, Brendan excels in business process development and translating complex business processes into functional eCommerce solutions.
Throughout his tenure at Americaneagle.com, Brendan has demonstrated exceptional attention to detail and a steadfast commitment to keeping his clients' objectives at the forefront of every project. His hands-on approach ensures that all requirements are meticulously met, and business objectives are clearly laid out, always striving to exceed client expectations and uphold the highest quality standards.
A critical aspect of Brendan's role involves confirming and translating business rules into automated, web-based formats. He collaborates closely with various teams within client organizations to extract these rules and ensure they are effectively implemented on their websites. Brendan also plays a key role in approving website conformity to company processes and in documenting and training employees on new web processes.
Brendan's unique perspective stems from his experience as a former client of Americaneagle.com, giving him valuable insights into the challenges clients face during the requirement gathering process. This insider knowledge allows him to anticipate and prevent common pitfalls in site development, ensuring smoother project execution.
His extensive project portfolio includes successful collaborations with notable clients such as Kirby Risk Electrical Supply, State Electric Supply, Agilix Solutions, Mars Electric Supply, Kennedy Webster, NSI Industries, Coburn's Supply, RDO Equipment, and WeatherTech. Brendan's expertise and dedication make him an invaluable asset to Americaneagle.com and its clients.
In addition to his primary responsibilities, Brendan specializes in tiered customer structures, complex product models and configurators, special pricing, product page design and UX analysis, and external system integrations. His work includes auditing omni-channel data streams, processing enrichment workflows, and modeling data to work on all applicable platforms such as eCommerce, ERP, PIM, DAM, and mobile applications. Brendan is also adept at integrating with multiple ERP, CRM, and additional platforms including Epicor Eclipse, Infor SX.e, Prophet 21, SAP, Hubspot, Marketo, and proprietary/legacy systems.
Knowledge & Expertise:
- Strategy
- Search
- User Experience
- UX/UI
- Digital Marketing
- Personalization
- Integrations & Automation
- Analytics
- MarTech
- Customer Onboarding Strategies
- Business Processes
- Team Leadership
- Project Management
- Enterprise Resource Planning
- Programming:
- BigCommerce
- Custom
- Custom .NET Application
- Custom PHP Application
- idevĀ®
- Magento (Adobe Commerce Cloud)
- Mozu
- Netsuite
- PIM (Akeneo)
- ROC Commerce
- Salesforce
- Sitefinity
- WordPress
Certified Professional in Google Analytics
Education:
BA Business Administration and Management; Knox College
Industries:
- Ecommerce (B2B, B2C, B2B2C)
- Distribution & Wholesale
- Manufacturing
- Business Services
- Communications
- Automotive
- MRO
- And more
Industry Memberships & Associations Brendan Participates Within
Connect:
Past Speaking Experience
Conferences
- AD Ecommerce Summit 2022
- IDEA eBiz 2022
- TUG Connects (multiple years)
- Progress NEXT 2018
- P21 WWUG 2023
- B2B Online 2024
Webinars & Other Events
- Americaneagle.com Customer Forum 2024 - Dirty Data Detox: Enhancing Ecommerce Success Through Quality Data
- Master B2B Roundtable
- AD Webinar - 6 Steps to Launching a Successful B2B Ecommerce Strategy
- TUG webinars (multiple)
- 2x speaker on Podcast - Lessons for Tomorrow
- Signified Online Roundtable 2021
- Americaneagle.com Forum
- Hawksearch Forum
See Brendan in Action
Dirty Data Detox: Enhancing Ecommerce Success Through Quality Data
Webinar with AD
Podcast with Hawksearch
Americaneagle.com Forum Presentation
Lessons for Tomorrow Podcast