The Professional Football Athletic Trainer Society (PFATS) began as a small organization to help their colleagues provide the best medical care to players and others within the NFL community. Today, PFATs is over 100 members strong and is represented by members from each NFL team. Looking to create a new website, PFATS partnered with Americaneagle.com. The Americaneagle.com designed and developed website has enabled PFATS to utilize their online presence as a promotional tool, spreading the word about their brand and attracting more members, emphasizing user navigation and member interaction. Alongside of the engaging front-end design, the idev Content Management system has made back-end processes easier than ever before, allowing site visitors access to fresh and relevant content.