CWS Partners, LLC

Newport Beach, CA
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Overview

Specializing in luxury apartments, CWS Capital Partners LLC is a real estate investment, development, and management company with a strong presence in Texas as well as other communities such as Atlanta, Georgia and Denver, Colorado. The company began in 1969 and has continued to enhance the lives of their investors who have entrusted their hard-earned investment dollars over the many years. The relationship between CWS and Americaneagle.com was formed in early 2009. Since then, CWS and Americaneagle.com have collaborated on many different projects, the latest being a redesign of the website which enhanced functionality and allowed access of the site from mobile devices.

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Goals

CWS Capital Partners, LLC came to Americaneagle.com for a full redesign of their existing website. The main goals included increasing site efficiency, simplifying the maintenance of the website with a robust content management system (CMS), and a responsive design.

Summary

The new website has an updated, modern look and feel and it can be viewed on multiple devices with the new responsive design. Americaneagle.com utilized the latest website technology and functionality in creating a new CMS that allows the company to easily maintain their website. It provides simple to use tools and allows for up-to-the-second updating of company news and other information to share with their account holders and other clients.

CWS Website Strategy Testimonial

CWS Capital Partners, LLC

I was greatly impressed by the project management strategies used during the programming of our new website. Our project manager provided a status update on a weekly basis so I never had to wonder where we stood on the current tickets. She always copied her back up so when she went out on vacation for a week, the project continued at its standard pace. Our site required some complex programming to accommodate integration with our back office systems. Americaneagle.com's programmers took the time to hammer through the nuances of the code to ensure we had 100% compatibility. Though we made several changes to design after we saw the beta version, Americaneagle.com did not nickel and dime us for every change but were forthright with us when we submitted a request that was out of scope. They then promptly provided fair and reasonable estimates to complete the work. If the actual time to complete the changes was less than the estimate, they charged less. Not all contractors do that. I would highly recommend doing business with this company that conducts itself in such a professional manner.

Susan Rayshell
Dir. Investor Relations Information Systems

Results

One month after the redesign, CWS Partners, LLC saw a great improvement in their website traffic. They had 12,606 page views and 1,284 new visits after launch. Sessions have increased by 27% and the average time on their site has increased 78%.

After launch, mobile performance, due to the site now being responsive, has shown vast improvement as well. Visits increased 50%, the Average Session Duration has increased 92%, and the Average Time on Site for tablets has increased 60%.

Website Features

Data Feeds
Members
Form Builder
Responsive Design

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