Discover what’s possible when your marketing and learning teams break down silos and collaborate—leading to deeper engagement, stronger member and learner retention, and measurable revenue growth. In this webinar, you’ll learn how the Association for Financial Professionals (AFP) built an integrated marketing and learning automation flow that drives engagement and delivers measurable business impact—and how you can do the same.
Key Takeaways:
- Using marketing automation to target prospective learners and members based on their learning needs
- Converting leads with compelling educational content
- Building long-term engagement with personalized learning pathways
- Tracking ROI across the full member journey
Whether you’re in marketing, learning, or leadership, this session will show you how aligning marketing and learning functions can transform your growth strategy.
Featuring insights from Galina Kozachenko, Managing Director of Organizational Strategy & Performance at the Association for Financial Professionals, along with experts from Tagoras, LearnUpon, and Americaneagle.com.