Window Nation

  • 54

    Increase in Total Site Sessions

  • 44

    Increase in Top 3 Keywords on Google SEO services for Window Nation

Organic Optimizations Lead to Positive Growth for Window Replacement Business

Founded in 2006, Window Nation is a family-owned business that offers custom-made windows, doors, and siding. The company first opened its doors in Maryland and has since expanded to 16 states across the U.S. 


Window Nation approached looking for an improved digital marketing strategy. The company was preparing for its peak season, spring and summer, therefore it was seeking new, innovative digital marketing opportunities to stay ahead of the competition. 



  • Professional Services


  • Digital Marketing
  • Experience Design
  • Strategy & Insights
Window Nation WordPress and Hubspot Organic Optimization


After conducting an in-depth search engine optimization (SEO) audit, suggested Window Nation focus on increasing its organic web traffic. To put this plan in motion, first completed a keyword gap analysis with an emphasis on Window Nation’s direct competitor Window World to see which keywords it would need to incorporate into the overall SEO strategy.

Next, created meta descriptions for each of the website’s pages to help increase Window Nation’s traffic and engagement on the search engine results page. Additionally, the digital agency updated the site’s title tags according to recommendations made during the SEO audit.

As part of the strategy, every week, would supply Window Nation with 1-2 documents of recommendations per page. For example, the team would pick out a keyword that was ranking low (i.e. Bay Window) and then provide a list of recommendations to implement across the entire site with the ultimate goal of improving its Google ranking. After providing the recommendation’s, Window Nation’s team implemented the changes, and would then monitor and report on performance.

Furthermore, recommended simple user experience (UX) changes that would yield positive results. The UX recommendations included moving buttons around on the page and changing the color of certain buttons to yield more call-to-action clicks.

Window Nation has experienced significant organic growth as a result of its partnership with The digital agency was able to deliver a robust strategy in a timely manner, and both parties are looking forward to implementing new digital marketing tactics in the future. 


  • 54
    Increase in Total Site Sessions
  • 44
    Increase in Top 3 Keywords on Google
  • 30
    Increase in Page 1 Keywords
  • 22
    Increase in Organic Site Sessions

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