New Site Gives Lasting Impression to Prospective and Existing Clients, and in Turn Generates New Business
Orion Marine Corporation advises the export shipping public of cost effective and reliable modes of ocean and land transportation to the most remote areas of the world. Orion Marine Corporation wanted their new website to become a powerful tool for their users and for the staff. The redesign needed to project the image of a modern company with history and tradition. Orion also wanted to be better ranked in the major search engines and drive more traffic to the website. To accomplish these goals, Americaneagle.com applied a customized graphical layout that appeals to Orion Marine Corporation’s target audience. The graphic style is consistent throughout the site in order to strengthen the company’s brand and image. A streamlined navigation menus was developed to enable visitors to find information as quickly and intuitively as possible. A customized Content Management System (CMS) was implemented to enable their staff to perform in-house updates on all sections of the website as needed. Overall, the new website gives a lasting impression to prospective and existing clients, and in turn generates new business.