Craig’s Shoes is a brick and mortar shoe store located in Berwyn, IL. Craig’s Shoes is built on the basic retail principle of service and selection equals satisfaction. The staff at Craig’s Shoes have extensive experience in the footwear industry and felt it was time to parlay that in store experience into an internet experience for their growing customer base. Americaneagle.com developed the site on the iDev Content Management System (CMS), a powerful back-end end system that allows users the ability to publish new pages, manage new and existing content, and create custom forms. With so many tools in their pocket, Craig's shoes can now build their web based customers.