Baxter Credit Union

Baxter Credit Union

Vernon Hills, IL

Overview

BCU, established in 1981, has over 200,000 members and is well-known as one of the nation’s top 100 credit unions. BCU required a web presence that would allow them to develop cobranded sites with syndicated content, create content-rich pages, personalize the user experience for their members, auto-publish timely notifications, and increase overall engagement with both members and prospective members.

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BCU Homepage
BCU Interior 2
BCU Tablet View
BCU Mobile View

Awards and Features

Horizon Interactive Awards
Sitecore CMS
Site Support

Summary

As a Platinum Partner of Sitecore, we seamlessly integrated the powerful Sitecore CMS and Experience Management Platform in order to meet all of BCU’s business goals and objectives. BCU staff can easily manage and disseminate content on the website, create co-brands, create personalized user experiences for their members, and auto-publish timely notifications and other information. BCU marketing is able to maintain personalized content and member-facing marketing, which allows them to easily target specific, interested audiences with relevant products and services. In addition, the website meets all compliance rules and regulations, including ADA accessibility.

Baxter Credit Union Homepage
Baxter Credit Union Interior 4
Baxter Credit Union Mobile View
Baxter Credit Union Tablet View
Baxter Credit Union Homepage
Baxter Credit Union Interior 4
Baxter Credit Union Mobile View
Baxter Credit Union Tablet View

Results

The visually pleasing, engaging, and flexible BCU website continues to meet and exceed all expectations. The new site saw a 188% increase in site visits, a 960% increase in customer engagements, and included 155,000 new site visits within 3 weeks of launch. We’re proud to continually collaborate with BCU to ensure their website remains at the forefront in the credit union industry.  

About Us

Your long-term Partner for website development

At Americaneagle.com, we are your architect, your launch pad, your secret weapon. As a Chicago born-and bred family business, we understand that your online efforts are an investment in your future.

Our clients remain clients for decades because we offer them the long-term support, experience-honed guidance, and supportive technological infrastructure that they need to propel their business into uncharted territories rich with hidden value. We lay the foundation for years of sustainable growth.

Locations

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Headquarters

Des Plaines, IL

2600 South River Road
Des Plaines, IL 60018