The Blurred Lines of B2B and B2C Gaining a Competitive Edge in Lead Generation

Digital marketplaces are blurring the lines between B2B and B2C. How are you engaging with your current customers and growing your lead base? Listen for a thoughtful exploration of both the differences as well as commonalities of traditional customers versus online customers.

In this webinar, our B2B strategists are joined by Dru Popper, E-Business Manager at HellermannTyton, a global manufacturing leader in cable management and protection products, identification systems and network connectivity solutions.

Download this webinar to hear insights on:

  1. The evolution of B2B, B2C, to B2i
  2. Optimizing lead generation strategies and processes
  3. Standing out amongst the competition
  4. Benefits of digital transformation beyond sales
  5. And more!