Content governance, or content management, facilitates the production and publication of content by symbiotically aligning people, processes, and tools. It is like a blueprint for how your content is planned, created, and distributed and encompasses accountability and cross collaboration with a content team.
In this episode, our host, Taylor Karg, sat down with Americaneagle.com Content Management Lead Tyler Bachman and Senior Content Writer Al Edwards to cover the importance of content, internal content governance, content quality, editing practices, brand standards, and so much more.
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- Taylor Karg: LinkedIn
- Tyler Bachman: LinkedIn
- Al Edwards: LinkedIn
This podcast is brought to you by Americaneagle.com Studios.
About: The Modern Marketing Messages discusses the latest and greatest in both online and offline marketing tactics, strategies, and trends. We take a deep dive in to anything and everything marketing, speaking to the best and brightest minds in technology and marketing. Episodes will cover different areas of focus, from advanced SEO to paid search, personalization to influencer marketing and everything in between.