Mapping the Journey to Long-Term Member Engagement

Your members have high expectations. It’s no longer acceptable to simply have a web “presence”. A distinctive, original, and personal user experience is a requirement in today’s digital world.

Join and Higher Logic for a luncheon at the University Club and learn how you can join leading organizations such as RAPS, IMA, and NJBIA in creating outstanding experiences so members can interact, share ideas, answer questions, renew, and stay connected.

Our experts will take you through the lens of an organization utilizing the power of integrated technology systems to help grow, retain, and strengthen their connection to members.

We will discuss:

  • Email marketing and automation
  • Harnessing email data to drive members and potential members to participate in your community
  • Tracking, analyzing, and maximizing user information to help deliver relevant, timely, personal content

Join us for a delicious lunch, earn CAE Credit, and learn how you can grow and succeed with and Higher Logic!

Thursday, November 15th, 11AM – 1PM
University Club Chicago - Millenium Room
Mapping the Journey to Long-Term Member Engagement

Register Today!

About Author

Steven LaGow is on the Partnerships team as the Regional Partner Marketing Manager based out of Washington DC, specifically focused on the association and nonprofit markets. Having worked with these organizations for the last 5 years, he is committed to helping Associations and Nonprofits focus on their missions and providing their members and constituents the best possible web experience. In his free time, he loves attending Washington Nationals games, watching Manchester United, and all kinds of live music.

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