NEWS
Feb 07, 2014

Park District of Oak Park Website Wins Best Website at Agency Showcase Competition

Park District of Oak ParkDes Plaines, IL – Today the Park District of Oak Park, an Americaneagle.com client, announced that they won First Place in the Website Category for pdop.org at the Agency Showcase Competition.

The Agency Showcase Competition is the premier communications and marketing competition for park and recreation agencies in Illinois. The Park District of Oak Park scored high marks in the areas of Content, Organization, Effectiveness, Design, and Special Features.

The Park District of Oak Park site features a bold graphic look that puts the website visitor first, displaying a wealth of options in an easy-to-navigate format, and a dedicated mobile site that provides easy access to community members regardless of device.

"One of the biggest challenges we faced as a government agency was how to organize all of the content on our website," said Bobbi Nance, Project Manager at Park District of Oak Park. "With the wide variety of programs, facilities, and services that we provide to our community, we needed to make sure that whether a visitor wanted to sign up for a recreation program, apply for a park permit, check facility hours, or even learn more about park district finances, they could find exactly what they were looking as quickly as possible. By incorporating multiple navigation options and seamless integration with our third-party applications, we were able to create a website that accomplished just that while still maintaining a clean design."

"With a powerful CMS on the back-end, staff has embraced their new ability to contribute to the website, whether it’s a member of our grounds crew updating the ball field conditions after a storm from his mobile phone or one of our recreation staff posting information about an upcoming event. Customers have also responded positively to the redesign, both in compliments to staff and in increased sales. Online program registration hit an all-time high last month with 82% coming from our website, an increase of 18% from last year."

Tony Svanascini, Americaneagle.com CEO, noted the significance of the win. "Park District of Oak Park and Americaneagle.com’s partnership has produced a standout site that sets a new industry standard. We are honored that the site has received accolades from this distinguished organization."

To see the award-winning site in action, visit www.pdop.org.