A good site search tool is one of your most valuable assets as it accounts for over 30% of all website activity.
Businesses are constantly looking for ways to make their site content more accessible, easier to navigate, and how to direct their users to relevant information.
The Americaneagle.com team not only offers a variety of site search tools that give users relevant results, but also strategic services to optimize that entire search experience. Regardless of the tool, our team performs an in-depth audit of any available search reports to identify opportunities to help enhance the user’s experience through search as well as assist in lead conversions. This involves an understanding of your business objectives and goals of the website as well as how visitors are using the search tool and how they interact with search landing pages.
of all website activity is through site search
"During the Black Friday to Cyber Monday weekend, over 40% of our customers used search at least once before purchasing. We’ve also found that 90% of our visitors only see the first page of search results, meaning relevancy and merchandising have become hugely important. With Hawk Search’s advanced internal site search, we’ve decreased the time and effort it takes our customers to find products, which is a crucial element to increasing our conversions."