Blog

Create a Personalized Digital Experience –Part 2
Apr
14

How to Build a 360° View of Your Members & Create a Personalized Digital Experience –Part 2, the Personalization Process

Welcome back! In my last post I went over the first half of my presentation at Personifest on how to build a 360° view of your members. Today I will continue with information from the second half of my presentation on personalization.

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Create a Personalized Digital Experience – Part 1
Apr
13

How to Build a 360° View of Your Members & Create a Personalized Digital Experience – Part 1, Your Members

This blog post is the first of a two part series and will provide an overview of my presentation. This post focuses on the first topic – building a 360° View of Your Members.

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Content, Analytics and Personalization for the Future
Mar
23

Content, Analytics and Personalization for the Future

Throughout the last few years, technology has seen significant changes. These changes have affected the way we speak, listen, and converse with audiences and will continue to do so into the future.

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building a website foundation
Mar
13

Do It Right: Building a Foundation

Building a successful website, or an online presence in general, is a lot like building a house. Before the first brick is laid, you need blueprints and a design. But even before that point, you need to determine the amount of rooms you’ll need, their individual purpose, the dimensions, and a great location for the whole package.

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website tune up tips
Mar
07

Under the Hood: 3 Tips to Tune up Your Automotive Website

Automotive repair businesses know that maintenance is key to a vehicle’s longevity. We’ve all seen the horrors of lapsed oil changes, disregarded transmission flushes, and tires that are more steel belt than rubber. These same rules apply to your website.

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accessibility glossary
Mar
06

Accessibility Glossary: Name that Term! Words You Should Know

As we long for summer days and move past the cold of winter, we’re thinking about spring cleaning – not only our homes but our websites! We’re here to help you ensure your site is appealing and easy to use as we move into springtime, with a few top tips below.

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Social Media Posts
Feb
22

Brainstorming Content Ideas - Questions to Help You Create Better Content

Writing social posts can seem easy at first. Post new products. Post a few news articles. Post an office birthday. But then, as likes slow to a crawl and engagement stays pegged near zero, a sense of dread may seep in.

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Multiple Payment Options
Feb
16

Make Paying Simple Through Multiple Payment Options

With more and more purchasers seeking different payment options (PayPal had more than 192 million active registered accounts worldwide in the second quarter of 2016), it’s important to integrate the best and most popular payment options as soon as possible.

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