Since its inception in 1951, NHRA has been dedicated to building a community of racing fans and competitors all over the world. For the past decade, the website has established itself as THE portal for championship drag racing. In 2012, NHRA made the commitment to truly convert their website into a fan destination website focused on fans, members, potential members, competitors, media, and the general public. Americaneagle.com partnered with NHRA to carry out these goals.
The key to a successful NHRA website was to start with a strong conceptual foundation and to ensure that the site was able to continuously evolve effectively. Americaneagle.com recommending a three phased approach to this project.
Phase 1 - Detailed strategy to analyze the site from a design, structural, and functional point of view.
Phase 2 - Redevelopment of the website based on Phase 1. This included a complete redesign and restructuring of the site, implementation of the new Content Management System, new search system, and new fan/member interaction tools.
Phase 3 - Continued effort to constantly evolve the website by adopting ongoing programming and functionality growth on the site.
Americaneagle.com is a true partner with NHRA by offering expertise and services on an ongoing basis, so that the NHRA website can function at the most optimal level for its fan base.
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